Results From The National Radio Survey

Previous Report
Reach And Time Spent Listening
Juni - Augusti 2020
Demographic Group: 9+ population, whole of Finland.
Population: 4,969,000
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,35067 %4,45990 %161238
Total YLE1,73035 %2,59852 %82236
Total Commercial2,14743 %3,54671 %79181
YLE Radio 13998 %75315 %13166
YleX2114 %54611 %6145
YLE Radio Suomi1,08822 %1,66734 %54248
YLE Puhe1503 %4339 %3103
YLE X3M271 %832 %1131
YLE Radio Vega1082 %1994 %4203
Aito Iskelmä1052 %3126 %3133
Classic421 %1233 %1125
Helmiradio491 %1703 %1105
HitMix701 %2245 %193
Iskelmä1523 %47510 %4131
Kasari832 %2485 %299
Kiss1032 %3557 %290
LOOP1122 %3778 %270
NRJ1002 %3437 %279
Radio Aalto551 %2215 %1104
Radio City Total932 %2756 %2115
Radio Nostalgia1643 %3988 %5139
Radio Nova47310 %1,15023 %15162
Radio Rock2675 %68214 %8138
Radio SuomiPOP3707 %95719 %9118
SuomiRock541 %2024 %199
Ysäri511 %1724 %195
Bassoradio241 %922 %0102
NRJ+Nostalgia------
Total Metroradio *------
MTV Radiot *------
Total Sanoma Media *93219 %2,10642 %25130
Total Bauer Media *1,22425 %2,52951 %38155
Others50710 %1,12623 %19190

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.