Results From The National Radio Survey

Previous Report
Reach And Time Spent Listening
February - April 2019
Demographic Group: 9+ population, whole of Finland.
Population: 4,951,000
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,51171 %4,51591 %166234
Total YLE1,75235 %2,56852 %83233
Total Commercial2,30247 %3,57572 %84179
YLE Radio 14118 %75215 %14173
YleX1934 %53911 %5138
YLE Radio Suomi1,07122 %1,62433 %54248
YLE Puhe1774 %48110 %4107
YLE X3M311 %1022 %188
YLE Radio Vega1162 %1984 %5203
Bassoradio------
Classic------
Helmiradio862 %2605 %287
HitMix1092 %3176 %289
Iskelmä1924 %55511 %5120
Kiss1182 %3798 %284
LOOP1082 %3667 %161
NRJ1152 %3527 %275
Radio Aalto1313 %3718 %3104
Radio City Total972 %3066 %2119
Radio Nostalgia1423 %3607 %4144
Radio Nova53811 %1,20924 %18165
Radio Rock2756 %68514 %7131
Radio SuomiPOP51610 %1,12923 %13120
SuomiRock681 %2635 %198
NRJ+Nostalgia------
Total Metroradio *------
MTV Radiot *------
Total Nelonen Media *1,06121 %2,07742 %28128
Total Bauer Media *1,16424 %2,35948 %36154
Others62913 %1,41929 %22171

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.