Results From The National Radio Survey

Previous Report
Reach And Time Spent Listening
September - November 2022
Demographic Group: 9+ population, whole of Finland.
Population: 5,036,867
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,20964 %4,36087 %140219
Total YLE1,62632 %2,45749 %72222
Total Commercial2,04841 %3,41668 %69167
YLE Radio 13697 %69414 %12164
YleX1633 %48210 %4111
YLE Radio Suomi1,05021 %1,57931 %49236
YLE Puhe1052 %3607 %289
YLE X3M220 %721 %096
YLE Radio Vega1182 %2024 %5199
Aito Iskelmä1032 %3297 %2114
Basso611 %2174 %187
Classic421 %1162 %199
Groove FM251 %902 %094
Helmiradio361 %1343 %193
HitMix1082 %3206 %292
Iskelmä1443 %4248 %3116
Järviradio1373 %2776 %6228
Kasari691 %2385 %183
LOOP992 %3257 %160
Me Naiset Radio251 %1012 %071
NRJ691 %2465 %169
Radio City Total802 %2315 %2101
Radio Dei531 %1142 %1124
Radio Nostalgia1182 %3487 %3108
Radio Nova4078 %97619 %13164
Radio Pooki872 %1904 %3188
Radio Rock2455 %61412 %7130
Radio SuomiPOP3627 %84717 %8112
SuomiRock401 %1433 %196
Radio Suomi Räp241 %1002 %083
TOP51170 %701 %070
NRJ+Nostalgia------
Total Metroradio *------
MTV Radiot *------
Total Sanoma Media *90018 %1,99240 %22120
Total Bauer Media *1,04921 %2,24345 %30144
Others3497 %90218 %10140

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.