Results From The National Radio Survey

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Reach And Time Spent Listening
April - June 2020
Demographic Group: 9+ population, whole of Finland.
Population: 4,969,000
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,26666 %4,38088 %158240
Total YLE1,69434 %2,51351 %81239
Total Commercial2,05641 %3,42669 %76184
YLE Radio 13908 %72115 %13164
YleX1864 %48910 %5143
YLE Radio Suomi1,08622 %1,65733 %55251
YLE Puhe1403 %3858 %3110
YLE X3M251 %842 %1127
YLE Radio Vega1102 %1904 %4197
Aito Iskelmä932 %2806 %3159
Basso (prev. Kiss) 822 %2866 %2108
Classic401 %1192 %1106
Helmiradio461 %1643 %1116
HitMix661 %2255 %1102
Iskelmä1513 %4319 %4134
Kasari721 %2054 %2125
LOOP1022 %3557 %166
NRJ762 %2856 %179
Radio Aalto511 %2014 %195
Radio City Total912 %2405 %2115
Radio Nostalgia1463 %3657 %4144
Radio Nova47110 %1,07522 %16169
Radio Rock2525 %62013 %8153
Radio SuomiPOP3918 %96820 %9110
Radio Suomi Räp (prev Basso)------
SuomiRock481 %2024 %1108
Ysäri641 %1944 %1103
NRJ+Nostalgia------
Total Metroradio *------
MTV Radiot *------
Total Sanoma Media *90218 %2,01241 %25134
Total Bauer Media *1,15523 %2,35948 %38161
Others4519 %1,02721 %17187

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.