Results From The National Radio Survey

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Reach And Time Spent Listening
September - November 2023
Demographic Group: 9+ population, whole of Finland.
Population: 5,064,696
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,17563 %4,31485 %136217
Total YLE1,60832 %2,40448 %70220
Total Commercial2,03840 %3,37467 %67165
YLE Radio 13727 %67913 %13176
YleX1844 %54411 %5123
YLE Radio Suomi1,01020 %1,52330 %46228
YLE Puhe922 %2765 %2112
YLE X3M190 %772 %090
YLE Radio Vega1122 %2034 %4193
Aito Iskelmä1182 %3507 %3123
Basso451 %1703 %169
Classic421 %1263 %191
Classic Hits391 %1293 %178
Easy Hits220 %862 %097
Groove FM291 %902 %1111
HitMix1172 %3246 %293
Iskelmä1383 %4128 %3106
Järviradio1323 %2765 %6216
Kasari822 %2625 %189
LOOP1052 %3226 %169
NRJ922 %3016 %180
Radio City Total892 %2555 %2125
Radio Dei461 %1152 %199
Radio Nostalgia1162 %3136 %3114
Radio Nova4429 %99820 %15164
Radio Pooki922 %2134 %4202
Radio Rock2305 %57411 %7137
Radio SuomiPOP3096 %76415 %7108
Radio Suomi Räp361 %1313 %062
SuomiRock511 %1784 %191
TOP51180 %822 %087
NRJ+Nostalgia------
Total Metroradio *------
MTV Radiot *------
Total Sanoma Media *87717 %1,94839 %21121
Total Bauer Media *1,12422 %2,28845 %32145
Others2325 %62112 %6137

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.