Results From The National Radio Survey

Previous Report
Reach And Time Spent Listening
October - November 2025
Demographic Group: 9+ population, whole of Finland.
Population: 5,155,830
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,09460 %4,33684 %125207
Total YLE1,51329 %2,30945 %62212
Total Commercial2,00339 %3,42867 %63160
YLE Radio 13958 %71114 %12161
YleX1743 %52210 %4106
YLE Radio Suomi98319 %1,56530 %41215
YLE X3M351 %1102 %1121
YLE Radio Vega1112 %1954 %4202
Aito Iskelmä862 %2886 %2118
Basso180 %621 %084
Classic481 %1443 %1100
Classic Hits391 %1333 %182
Easy Hits301 %982 %188
Groove FM271 %1002 %1105
HitMix972 %3016 %284
Iskelmä1192 %3717 %3126
Kasari641 %2224 %1101
LOOP792 %2805 %160
NRJ701 %2375 %186
POPfm1222 %3537 %2102
Radio City Total1172 %3136 %3127
Radio Dei501 %1132 %1107
Radio Helsinki371 %992 %1116
Radio Nostalgia1202 %3347 %2106
Radio Nova3888 %92218 %11149
Radio Pooki1052 %2204 %4188
Radio Rock2184 %55311 %5125
Radio SuomiPOP2144 %58611 %498
SuomiRock371 %1403 %188
Radio Suomi Räp411 %1503 %175
TOP51170 %762 %066
Total Sanoma Media *84416 %1,97738 %19115
Total Bauer Media *1,05320 %2,25544 %29143
Others4549 %1,08821 %14160

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.