Results From The National Radio Survey

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Reach And Time Spent Listening
June - August 2019
Demographic Group: 9+ population, whole of Finland.
Population: 4,951,000
Error Margin: ±2 %-yks. = 98 000
ChannelDaily ReachWeekly ReachTime Spent
(min/day)
'000%'000%per
head
per
listener
Total Radio3,40769 %4,50591 %161234
Total YLE1,65433 %2,53051 %76227
Total Commercial2,28946 %3,66974 %85184
YLE Radio 13958 %72315 %13164
YleX1884 %53211 %6143
YLE Radio Suomi99820 %1,57432 %49241
YLE Puhe1623 %4539 %3107
YLE X3M321 %972 %1113
YLE Radio Vega1152 %2275 %4185
Bassoradio------
Classic------
Helmiradio872 %2645 %2107
HitMix872 %2826 %2101
Iskelmä2074 %56912 %5131
Kiss1092 %3647 %291
LOOP1042 %3317 %278
NRJ1032 %3778 %278
Radio Aalto1042 %3838 %295
Radio City Total1233 %3297 %3134
Radio Nostalgia1673 %4068 %4132
Radio Nova55211 %1,28926 %19172
Radio Rock2846 %73715 %8130
Radio SuomiPOP4509 %1,14223 %11121
SuomiRock611 %2375 %1102
NRJ+Nostalgia------
Total Metroradio *------
MTV Radiot *------
Total Nelonen Media *99620 %2,18344 %26128
Total Bauer Media *1,21325 %2,50151 %39160
Others61012 %1,35627 %22178

* = Combination of several regional channels.

Channel is not available in the whole of Finland.

Daily Reach
Average daily number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Weekly Reach
Weekly number of listeners (at least 15 minutes of listening). The result is presented as thousands and as the percentage of the demographic population.
Time Spent (min/day)
Time spent (in minutes) listening to the channel on average day. The result is presented proportional to the whole demographic population (per head) and proportional to the people who have listened to the channel (per listener).

Source: Finnpanel Oy / KRT

This table is also available in CSV format.